Göran Mellström tells a short story...
For me, entrepreneurship has brought a lifestyle filled with both joy and tribulations.
"The great excitement lies in constantly taking on new challenges and seeing new opportunities."
Mostly the former, of course. It’s incredibly stimulating and enjoyable to establish and develop a company. The great excitement lies in constantly taking on new challenges and seeing new opportunities.
I’ve asked myself the question WHY I actually chose this path. I can recall one event that must have contributed to it. I was born and grew up with four siblings in Torsås. My father had a small farm and augmented his income with forestry work.
When I was in the third year at Torsås Central School, we had a lesson on social studies. The subject that day was “the growth of motoring and change in society”. Every student had to report his or her family’s impact by saying what kind of motor vehicles they had. The question went around the classroom, and my classmates answered one by one. One had a car, the next one a tractor, then among other things a moped, a motorcycle and a motorboat were all mentioned. I racked my brain, and was horrified to confirm that we actually didn’t have any motor vehicle at all in our family.
"I couldn’t deal with it. I had to go for bust. I went with my dad’s old chainsaw."
I was ashamed and found it all terribly embarrassing. It was made worse by the fact that I’d always – even then – been very interested in technology and motor vehicles. The question was approaching me, and so far only Linnea had announced, quite openly, that in her family they only had bikes. Then it was my turn. I couldn’t deal with it. I had to go for bust. I went with my dad’s old chainsaw, a McCulloch D44. The teacher looked at me and smiled. Then she said: “I don’t know if I can allow that. That’s not really a motor vehicle, is it?” Stubborn as always, I fought my corner for a while, but in the end I had to concede. It felt awful.
All this explains why, 5-6 years later, I laid claim to the old chainsaw and adapted it to create a go-cart. The design didn’t work particularly well, but at least I was able drive a few kilometres in it. At least I’d proven that chainsaws can also be motor vehicles.
"That’s what it’s all about: having a vision, being innovative, daring to stand out and determined, relentless work. You must never give up."
I’m convinced that this event had a strong impact on the direction of my life and on my entrepreneurial approach. After all, that’s what it’s all about: having a vision, being innovative, daring to stand out and determined, relentless work. You must never give up.
If I were to be asked the same question today by Miss Yvonne Zwick, I’d have been able to tell her that after recently-won contracts in Växjö, Skåne and a few other places, the company’s vehicle fleet now exceeds 900 units.
And we haven’t set any limit there either. We hope that Bergkvarabuss will continue to constitute a competitive alternative with a constant striving for growth. One overarching objective is that we prioritise profitability ahead of market shares. We will continue to take part in procurement processes, while at the same time keeping an eye on opportunities for strategic acquisitions.
"It wouldn’t surprise me if we also have a solid business established in Norway within the relatively near future."
Our business has its focus in Skåne, Blekinge, Småland, Gothenburg and the Stockholm area. We’ve also had a German subsidiary in Hamburg for 20 years. It wouldn’t surprise me if we also have a solid business established in Norway within the relatively near future.